Made to Stick: Why Some Ideas Thrive and Others Die Book Review
Made to Stick explains how to make your ideas compelling by stories.
Persuasion.
This is a blog post about persuasion. A common myth about persuasion is that it is convincing someone to do something that they don’t want to do. Before improving your persuasion, you must learn that is a fallacy. Persuasion is learning from others so you can negotiate a mutual solution. Hamilton Lindley can help you become more persuasive.
Made to Stick explains how to make your ideas compelling by stories.